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It’s all about the ride…

Summarizing a brand that’s over 90 years old is only part of the challenge when talking about Masi. Factor in its pedigree, its legacy and its place in cycling history and the story becomes exponentially harder to tell. Why? Because with Masi, you’re not just describing a brand, you’re explaining a feeling of Italian heritage: of old world design mixed with new age technology.

When you’re ready to carry a line that has an assortment of price points, from entry level to flagship racer and need models with true diversity, consider Masi, where it really is all about the ride.